search engine marketing
We understand the importance of search engines, and can help you build a target-driven search engine strategy for your company.
search engine optimisation
We initially help by chatting with you and finding keywords relevant to your business. Then within your sector, we find niche keyword targets, and assess your own sites position and your competitions position relevant for these keywords.
We then have an arsenal of tools to optimise your site, and ensure your content is targetted at this potential search traffic.
We offer a multi-pronged search engine plan focusing on:
- Optimising your website and its content
- Finding and sourcing relevant links to your website from other websites
- Working on your Google local listing and other key directory listings
- Creating "Social news" related to your business, and generating inbound links from blogs and social news
pay-per-click management
With pay-per-click marketing you only pay for the visitors that end up on your site. We help with the art and the science of pay-per-click marketing.
In our initial discussions with you we can help you identify niches to target. We ensure that any keyword-visitors we buy for your site, are given appropriate content, and led through to sales.
We of course provide monthly reports, on the success of your keyword campaign, the conversions from click-to-enquiry and recommendations for tweaking your campaign.
On-going review and management
Nothing stays the same in the land of search, we provide our clients with monthly reports, on what keywords are bringing visitors to your website, and which keywords you are improving up the natural listings in.
We can then advise, and alter your strategy accordingly, and it's all visible with stats for you to see.
Any more?
If you want to chat search engine strategies, and hear about how we have helped 5 different companies market their business online, then do get in touch.
don't just take our word for it
Mike from Lee Mill Fabrics, says:
"Refresh built my website traffic up from 1 enquiry a month to 10 a week! Paolo, talked me though how Google works and I'm very happy. Thanks!"