The goal of this post is to give you some power-starter strategies for Facebook and your small to medium hotel. You don’t want to waste your life away on Facebook (easily done!). You want tactics that give you a measurable engagement, for minimum ongoing effort.
Ah Google! It has been here for so long, doesn’t it seem like it’s part of you? My goal is to show you as a hotel how Google works, and what tactics you can use, from minimum viable tactics to kick ass search domination all in one handy blog post.
Most small hotels have a mixed reaction to this platform, particuarly if having had a bad review appear from out of the blue. The bottom line is some 70%* of people will check you out on Trip Advisor before making a booking. So this post covers some basic Trip Advisor Hotel Marketing strategies, to give you an edge.